Tuesday, January 22, 2008

Heath Ledger Death Sparks Frenetic Googling

The untimely death of actor Heath Ledger has sent many millions of people all over the world grabbing their computer mice to search not only for news about his death, but for anything and everything related to him.

Looking at the list of Google's top 100 search terms as of Tuesday night, I counted nearly 60 of those searches dedicated to topics related to Ledger, his work, or his family.

People are eager to learn about Heath Ledger... even if they aren't exactly sure of his hame. "Heath Ledger" has been the number-one search for several hours, but the number-two term being searched for is ... "Keith Ledger." We're also seeing Heath Legend and Keith Legend, and Keith Fletcher. Also on the top 100 are searches for his ex-girlfriend and mother of his child, Michelle Williams, as well as for the child herself, Matilda Ledger. And, of course, all of his movies, including the upcoming film in the Batman franchise.

Some people, though, not only can't get his name write, they haven't a clue of what it is, just that someone famous has passed away: one of the top 100 searches says simply, "dead actor."

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